Understanding colour is important in any design process and web design is no different. Not only is colour important to make a site look stylish, or enhance a brand, it also has a functional component in webdesign. Have you ever viewed some text online and found it very difficult to read… it may be that some poor colour choices were made in the design process, or colour that worked well in print just doesn’t look the same online.
I love working with colour and using colour to express personality online. Having studied design and photography I have an appreciation and knowledge that will enhance the aesthetic and functionality of your online presence.
Choosing a Colour Palette
For a great example of a site using colour, check out the wonderful Dr Sally Gray’s website at sallygray.com.au